The original structure of Wending Living Style Plaza is that of an old factory recollecting the times of Shanghai past. In the renovation of this shape, the original frame has been left, but on top of this form is built a creative architectural form with new materials. This combination brings a uniqueness of design, technology and art to the entire space. Within the Brand Center are 6 unique exhibition halls, all designed based on the Bauhaus concept, with black frames and white walls unifying all of the brand stores into one artistic and technical concept.
Wending Living Style Plaza, with 22,000 square meters of exhibiting space, brings together retail brand space, design and service into one concept. The Plaza is a unique space that combines an art movement with an experiential shopping lifestyle, completely reforming the best idea of home decoration.
Wending Life brand background:
Xujiahui Wending road is one of Shanghai's historical home furnishing streets, lined with furniture shopping malls and galleries. Just behind is Yishan road, a building materials street as well as a lifestyle goods center.
Advantages:
Centrally located:
On Wending Road between Yishan Road and Kaixuan Road. In the center of the furnifure industry, with very convenient transportation listed as the best location among home living shopping area, and home appliances.
Mature business circle:
"Wending Road" equals home furnishing, and Wending Life is already listed as an important home furnishing creative zone project by the Xujiahui government. The goal is to build Wending Road to the equivalent of Plaza 66 for the furniture industry, which will lift all of fast developing Xujiahui to another level.
Business value:
The unique flagship shopping plaza in Shanghai where combines independent furniture and furnishing stores. All of the halls have 3 floors which can easily display the brands. Normal shopping malls with 6 or 7 floors are inconvenient for shoppers, and isolated stores are too small for serious brands. Which makes Wending a special development for the industry and for the shopping experience.
Developer:
Excellent resources for national upscale development network
Property Management:
Professional reality management team which used to manage CBRE and JLL.
Service:
Provide free world-class designer planning, worldwide home furnishings information and a creditable and safe logistics service; also introduce top overseas art directors and provide a home furnishings and design magazine library.